Ken Fisher founded Fisher Investments.
Fisher Asset Management, LLC Holdings · Q2 2025
Estimated gain compares the quarter-end mark with a running share-weighted mean of covered-snapshot and add-quarter mean prices. Holdings with incomplete basis or price coverage are excluded.
| Stock | % | Avg. buy price | Estimated gain | Quarter-end price | Last transaction | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
|
Avg. buy price
$31.16
Estimated gain+478.8%Quarter-end price
$180.33
Last transaction
Reduced· Q2 2025Sold 15.3% of shares
|
|
0.0% | $31.16 | +478.8% | $180.33 | Reduced· Q2 2025Sold 15.3% of shares | |||||
|
Avg. buy price
$50.07
Estimated gain+452.0%Quarter-end price
$276.38
Last transaction
Reduced· Q2 2025Sold 11.9% of shares
|
|
0.0% | $50.07 | +452.0% | $276.38 | Reduced· Q2 2025Sold 11.9% of shares | |||||
|
Avg. buy price
$269.01
Estimated gain+397.8%Quarter-end price
$1,339.13
Last transaction
Reduced· Q2 2025Sold 2.1% of shares
|
|
1.1% | $269.01 | +397.8% | $1,339.13 | Reduced· Q2 2025Sold 2.1% of shares | |||||
|
Avg. buy price
$20.17
Estimated gain+328.0%Quarter-end price
$86.34
Last transaction
Reduced· Q2 2025Sold 3.6% of shares
|
|
0.0% | $20.17 | +328.0% | $86.34 | Reduced· Q2 2025Sold 3.6% of shares | |||||
|
Avg. buy price
$206.32
Estimated gain+257.7%Quarter-end price
$738.09
Last transaction
Reduced· Q2 2025Sold 1.5% of shares
|
|
1.9% | $206.32 | +257.7% | $738.09 | Reduced· Q2 2025Sold 1.5% of shares | |||||
|
Avg. buy price
$27.16
Estimated gain+222.8%Quarter-end price
$87.65
Last transaction
Reduced· Q2 2025Sold 13.7% of shares
|
|
0.0% | $27.16 | +222.8% | $87.65 | Reduced· Q2 2025Sold 13.7% of shares | |||||
|
Avg. buy price
$71.92
Estimated gain+204.0%Quarter-end price
$218.63
Last transaction
Reduced· Q2 2025Sold 49.5% of shares
|
|
0.8% | $71.92 | +204.0% | $218.63 | Reduced· Q2 2025Sold 49.5% of shares | |||||
|
Avg. buy price
$13.95
Estimated gain+191.5%Quarter-end price
$40.67
Last transaction
Reduced· Q2 2025Sold 20.4% of shares
|
|
0.0% | $13.95 | +191.5% | $40.67 | Reduced· Q2 2025Sold 20.4% of shares | |||||
|
Avg. buy price
$169.72
Estimated gain+157.7%Quarter-end price
$437.41
Last transaction
Reduced· Q2 2025Sold 0.3% of shares
|
|
0.3% | $169.72 | +157.7% | $437.41 | Reduced· Q2 2025Sold 0.3% of shares | |||||
|
Avg. buy price
$81.70
Estimated gain+156.2%Quarter-end price
$209.35
Last transaction
Reduced· Q2 2025Sold 4.3% of shares
|
|
0.0% | $81.70 | +156.2% | $209.35 | Reduced· Q2 2025Sold 4.3% of shares | |||||
|
Avg. buy price
$13.62
Estimated gain+152.8%Quarter-end price
$34.44
Last transaction
Reduced· Q2 2025Sold 21.6% of shares
|
|
0.0% | $13.62 | +152.8% | $34.44 | Reduced· Q2 2025Sold 21.6% of shares | |||||
|
Avg. buy price
$13.62
Estimated gain+145.8%Quarter-end price
$33.48
Last transaction
Reduced· Q2 2025Sold 16.0% of shares
|
|
0.0% | $13.62 | +145.8% | $33.48 | Reduced· Q2 2025Sold 16.0% of shares | |||||
|
Avg. buy price
$3.41
Estimated gain+143.4%Quarter-end price
$8.30
Last transaction
Reduced· Q2 2025Sold 8.4% of shares
|
|
0.4% | $3.41 | +143.4% | $8.30 | Reduced· Q2 2025Sold 8.4% of shares | |||||
|
Avg. buy price
$343.93
Estimated gain+140.7%Quarter-end price
$827.94
Last transaction
Reduced· Q2 2025Sold 13.2% of shares
|
|
0.0% | $343.93 | +140.7% | $827.94 | Reduced· Q2 2025Sold 13.2% of shares | |||||
|
Avg. buy price
$48.01
Estimated gain+140.3%Quarter-end price
$115.35
Last transaction
Reduced· Q2 2025Sold 94.5% of shares
|
|
0.0% | $48.01 | +140.3% | $115.35 | Reduced· Q2 2025Sold 94.5% of shares | |||||
O
Oracle Corporation (ORCL)
−$1.4B
N
NVIDIA Corporation (NVDA)
−$1.0B
C
Salesforce, Inc. (CRM)
−$1.0B
L
Eli Lilly and Company (LLY)
−$883M
J
JPMorgan Chase & Co. (JPM)
−$764M
E
Edwards Lifesciences Corporation (EW)
−$730M
M
Microsoft Corporation (MSFT)
−$391M
I
Intuit Inc. (INTU)
−$305M
R
Royal Bank of Canada (RY)
+$647M
O
O'Reilly Automotive, Inc. (ORLY)
+$468M
S
Sony Group Corporation (SONY)
+$407M
S
SAP SE (SAP)
+$333M
C
Canadian Pacific Kansas City Ltd. (CP)
+$308M
S
Spotify Technology S.A. (SPOT)
+$295M
U
UBS Group AG (UBS)
+$261M
A
ASML Holding N.V. (ASML)
+$180M
I
Infosys Limited (INFY)
−2.7M
I
ING Groep N.V. (ING)
−2.6M
B
Banco Bilbao Vizcaya Argentaria, S.A. (BBVA)
−2.2M
K
KB Home (KBH)
−1.4M
V
Verint Systems Inc. (VRNT)
−1.4M
B
Banco Bradesco S.A. (BBD)
+13.7M
M
Mitsubishi UFJ Financial Group, Inc. (MUFG)
+13.3M
D
Deutsche Bank AG (DB)
+6.6M
I
Itaú Unibanco Holding S.A. (ITUB)
+5.8M
B
BP p.l.c. (BP)
+3.4MLargest holdings in Q2 2025, sized by their share of the disclosed portfolio. This shows what is owned, not what changed.
Ken Fisher founded Fisher Investments. This page shows Fisher Asset Management's quarterly Form 13F report of certain United States listed long positions, not Fisher's personal account or a client-by-client view. Cash, short positions, private investments, many derivatives, and trades completed before quarter end may be absent.
Profile refreshed July 20, 2026
As of the Q2 2025 filing, Ken Fisher's largest disclosed holdings are NVIDIA Corporation (NVDA), Microsoft Corporation (MSFT), Apple Inc. (AAPL). The table shows 15 of 986 positions by default, with an exact-count control for the remaining rows. Disclosed shares and values remain visible even when a separate market-price estimate is unavailable.
The biggest disclosed buys in Q2 2025 were Royal Bank of Canada (RY), O'Reilly Automotive, Inc. (ORLY), Sony Group Corporation (SONY), based on the Fisher Asset Management, LLC 13F filing. New positions are marked "new" in the table above.
The biggest reductions in Q2 2025 were Oracle Corporation (ORCL), NVIDIA Corporation (NVDA), Salesforce, Inc. (CRM). The filing comparison contains 51 full exits, summarized in the activity view above.
The latest 13F discloses $251.9B across 986 positions in Q2 2025. 13F filings cover US-listed long positions only; cash and short positions are not disclosed.
Funds file 13Fs up to 45 days after each quarter ends, so this portfolio reflects Q2 2025, the latest disclosed quarter. The filing date is shown with every table.
Non-rejected, non-superseded SEC Form 13F filings for Fisher Asset Management, LLC provide the Q2 2025 holdings, disclosed values, and filing date shown here. WhoBought prefers filings whose value units validate and labels a sparse filing when validation is unavailable. Industry labels come from the local company classification record.
Performance uses daily closing prices for holdings with available market-price history. It covers the priced share of disclosed value (74%); holdings without sufficient price history are excluded from the calculation.
Ken Fisher founded Fisher Investments in 1979. He stepped down as chief executive in 2016 but remains the firm's executive chairman and co-chief investment officer.
Fisher began the business with $250. What started in 1979 later grew into a large independent investment manager.
He helped define and test the price-to-sales ratio as a stock-valuation tool. Fisher later wrote that the measure had become widely known and was no longer as useful on its own for finding undervalued stocks.
He has written eleven investing books. His Forbes Portfolio Strategy column ran from 1984 through 2017, making him the magazine's longest continuously running columnist.
Fisher went to Cal Poly Humboldt intending to study forestry and graduated with an associate degree in economics in 1972.
No. He left the chief executive role in July 2016 and remains executive chairman and co-chief investment officer.
Yes. He is the son of Philip A. Fisher, the investor and author known for writing Common Stocks and Uncommon Profits.
No. It is Fisher Asset Management's Form 13F portfolio, not Fisher's personal account or an estimate of his wealth.
No. It shows certain US-listed long positions held at quarter end, not client returns, cash, shorts, private investments, or every trade. It is useful for studying disclosed holdings, not reconstructing the whole strategy.